South African lifestyle and entertainment blog

Melo talks about her Idols journey, working with Theo Kgosinkwe and what to expect from her upcoming album

When it comes to TV talent shows, more often than not it can be said that contestants dwindle back into oblivion after their 5 minutes of fame. The same can’t be said for the likes of Jennifer Hudson and Lloyd Cele who have become breakout stars after their tenure despite not actually being the winners of their seasons. Joining this list of very few stars is young musician Melo.

The young starlet caught the attention of many when she entered Idols and made it to theatre week. Week after week she sang her heart out until eventually, she was axed. Now signed to Theo Kgosinkwe’s record label 360 Degrees, Melo has set her sights on carving a path for herself in the music industry. I got to chat with her about her exciting new journey.

On her Idols journey…

“I learnt that you can have the best voice in the competition but if you don’t have that passion, that drive, that kick you will be eliminated or fall short… I feel like it was a taste of what the music industry is like.”

On working with Theo Kgosinkwe…

Working with Theo Kgosinkwe is an honour because he is a very hard working man. He is an artist himself but still makes time to fulfill his managing duties which is GREAT. He is very very patient with me and understanding. He encourages me to go for more and to think internationally, so he challenges me too.”

On describing her sound…

My sound is versatile… It is pop-dance. It’s fun, it has a colourful sound and will make you want to get up and move. My first single Turning It Up has such a fun sound it has and still is receiving so much attention!

On who inspires her…

I am inspired by artists like Lira, Adele, Theo Kgosinkwe, Ntokozo Mambo, RJ Benjamin, Pam de Menezes, Leanne Dlamini and Demi Lovato just to name a few… I could go on and on and on, the list never ends because I learn so much from different sounds and creativity I see.

Her top 3 songs at the moment…

Adele – Hello

Kyle Deutsch and Shekhinah – Back to the Beach

Black Coffee ft Nakhane Toute – We Dance Again

On what she hopes to achieve with her music…

I want people to be moved by my music. As much as it’s a pop-dance sound, I also have pop ballads that have messages. I want to inspire people with my music and the lyrics I sing because I believe that music can heal the soul.

I have a song called Sinamalungelo which is about women’s rights. I think women need to be reminded daily about the rights that we have. We are made to nurture and love and not to be pushed around and bruised.”

On her future…

“My album is coming out early next year. Be ready for a great versatile fun, inspirational sound…”

See the fun music video to Melo’s Turning It Up below:

This girl is going places!

Article written by:

Richmond Sajini is a musician and media entrepreneur in the public relations, television, radio and retail spaces in South Africa. He studied Public Relations and Communication at the University of Johannesburg and has worked on brands such as Coca Cola, Tsogo Sun, Heineken as well as the South African National Roads Agency. He has been told to shut up many times by people who don’t understand that he is in love with the sound of his own voice. For this reason he decided to start his own blog where he would share his thoughts and experiences without inhibition. Visit his blog, and follow him on Twitter @richmondsajini.


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