Huge brands are realising the important role that they have to play as not only producers of products, but in conservation and social issues. This is going to be a regular feature where I will applaud brands that are doing just that. First up is Gucci and Safilo.
Gucci and Safilo have made a commitment to environmental responsibility with new eco-friendly packaging and the first-ever sunglasses made from liquid wood – an innovative biodegradable material.
Big up to these brands!