This is probably the umpteenth time that I am apologising for a lack of blog posts, but allow me. I’ve also promised to put an end to it umpteen times, but allow me once again. I realise every day that this blogging thing isn’t the smooth sailing that I anticipated. This is mostly due to the fact that I want to publish posts of good quality and that add value to the people who read the posts. I could easily post nonchalantly every day for the sake of having posts published, but I don’t. And I won’t.
I have been reading up on how other successful bloggers go about creating content for their blogs and I have seen quite a couple of interesting things. What stood out to me the most though, is that you can’t write in a vacuum (something Janine Jellars, editor of Seventeen magazine once told me). All the successful blogs that I visited over the course of my sabbatical were written by people who knew what they were talking about. They had above average knowledge on the topics and fields they write about and this informs their opinions.
Another observation I made was that successful blogs have a specific format. The kind that magazines do. You can almost predict the features of each and on which day they will be published. Of course this is not always the case, but I think it works well because readers know what to expect and eventually they might warm up to a specific feature which could become their favourite feature of the said blog.
Lastly, I realised that one needs to set a goal with their blog. These goals will then determine the frequency as well as quality of the posts that will be published. Once more, people want something to read, so if you want views, you will have to provide them with something to read. Preferably something of good quality. This is my blogger dream.
So this week, in-between studying for my exams and during the June holidays, I will be reading up on the various topics that I talk about and will add even more. I don’t want to write about things I know nothing of. I will also be coming up with a schedule and features that will serve as my guideline to what I post and when I post it. I sincerely hope this will work out.
Do you blog? What are your blogger problems? What are some of your favourite topics and which blogs do you love reading?